A 25-year veteran of publishing and corporate communications, Jeffrey M. Peyton gained national prominence in the early 1990s directing one of the largest grassroots communications efforts ever fielded, growing a bi-monthly membership magazine to more than 500,000 subscribers and an activist newsletter subscriber base to 250,000+.
He built the nation’s first major nonprofit website, attracting millions of visitors per month in the early 1990s – years before social media, twitter, or even broadband access.
In addition to his years in publishing leadership, his expertise includes direct mail and direct-response advertising, phone banking and membership marketing.
But don’t be fooled by his business accomplishments – he also wing-walked on an airplane at 700 feet, co-piloted the Goodyear Blimp, swam with sharks, and still managed to obtain paperwork officially declaring him “legally sane.”
Really.
Jeff spent nearly 10 years working with religious nonprofits, developing their communications and Web strategies. He has consulted with such diverse groups as Christian Coalition, Peter Marshall Ministries, Catholic.org, Vision America and the U.S. Pastor’s Council.
An experienced publishing professional, Jeff is a multi-award-winning publisher, editor, writer and photographer. He has spent more than two decades in publishing leadership, developing a skill set that includes graphics production, publication design, personnel and project management and Internet development.
Jeff has been a publisher of newspapers, magazines, shoppers, community guides and even telephone directories.
