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Dealing with the Monster Under the Bed: A Crisis Communications Primer

With this second entry in the popular “primer” series, Dealing With The Monster Under The Bed shares important lessons on how to prepare for – and ultimately deal with – every crisis your business might face. Dealing With The Monster Under The Bed offers small business owners a practical approach to crisis management.

With their trademark mixture of real-world pragmatism, humor, and personal experience, co-authors Jeffrey Peyton and Laura Stocker make even crisis communications management fun. Packed with solid advice and real-world examples, Dealing With The Monster Under The Bed is a must-read addition to every business leader’s library.

Dealing With The Monster Under The Bed: A Crisis Communications Primer is available in paperback as well as most e-book formats.

Dealing with Monsters (Paperback)
Dealing with Monsters (Paperback)
Price: $11.99
Price: $6.99

E-Book Options Also Available

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Everything I Know About Marketing I Learned From Sesame Street

Marketing really can be as easy as 1-2-3! In “Everything I Know About Marketing I Learned From Sesame Street,” co-authors Jeffrey Peyton and Laura Stocker share how decades of marketing and public relations experience actually point back to those early rules we all learned in the kindergarten sandbox.

This light-hearted yet practical look at marketing basics will entertain even as it challenges you to improve marketing efforts for your product, service or company.

With solid advice and real-world examples packed into a brisk 72 pages, “Everything I Know About Marketing I Learned From Sesame Street” is perfect for every business leader.

Everything I Know About Marketing I Learned from Sesame Street (Paperback)
Everything I Know About Marketing I Learned from Sesame Street (Paperback)
Price: $6.95

E-Book Options Also Available

Amazon Kindle